Story. People. Clients.

Who we are

Myriad Research was established in 1988 and has grown to become the leading Tasmanian owned and operated research consultancy in the state. At the heart of our growth has been the commitment to providing our clients with quality, reliable and cost effective research services.

Based in the island state, we are proud members of the professional society for market and social researchers, The Research Society, and the national industry association of social and market research organisations, Australian Data and Insights Association (ADIA). These associations give us direct access to industry leaders in Australia and internationally through attendance at industry seminars, courses and conferences as well as the latest developments in research methodologies.

The Myriad team has an ongoing commitment to service excellence, research innovation and development through professional accreditation and training. Our experience provides best value market and social research, specialist advice to business, government and industry through a full range of research methodologies – qualitative and quantitative – delivering relevant, robust and actionable research outcomes.

“Thank you so much for all your effort on this project. Your communication has been excellent and it was wonderful to have you present the findings to us. It certainly has provided some key insights and opportunities. We still have a way to go yet before deciding if we change our model but this is a really solid pillar to help us weigh up the risks.”

“We highly recommend Myriad Research. Their professional approach to customer research and valuable guidance played a crucial role in enhancing our results. The insights the results produced have greatly influenced and refined our marketing strategy for the next financial year.”

Channel Court Shopping Centre

“One of the most impressive aspects of Myriad is their unparalleled expertise in the field of event research. Their team’s deep understanding of this niche area has provided is with invaluable data and analysis, allowing us to make informed decisions that have positively impacted our events and overall strategy.”

“We are incredibly grateful for the partnership we’ve formed with Myriad Research and look forward to continuing to collaborate with them in the future.”

“All really well documented, explained and supplied with really clear insights. I would recommend Myriad and the team to anyone.”

“Working with Myriad Research has been an exceptional experience for our organisation.Their commitment to delivering high-quality research and insights has truly added immense value to our operations.”

“We partnered with Myriad in late 2021 to gain access to a representative sample of energy customers from across the state, so we could engage with them as part of our 2024-2029 revenue reset project. We were planning to conduct a range of face-to-face and online activities, including discussion circles, focus groups and collaborative customer panels.”

TasNetworks

“Lucy was our main contact, and was responsive and practical during all phases of the lifecycle. We were pleased with the quality of the participants provided by Myriad, and satisfied with their associated management (confirming attendance, sending pre-reading and follow-up communications, processing participation payments etc). Many of our engagement activities also took place during COVID restrictions, and Myriad also helped us navigate these challenges with ease. We look forward to working with Myriad again in the future.”

“The online approach to test advertising creative concepts provided a very cost effective way to engage more respondents to deliver increased confidence in the results. Myriad were responsive, professional and easy to work with. They delivered the results with a comprehensive report, under a very tight timeline. We look forward to working with Myriad again.”

Cor Comms

“Will recommend Myriad for future projects and have many positive things to say about the excellent service Myriad have provided us with on numerous projects.”

“We recently worked with Myriad to test advertising creative concepts with online focus groups. The online approach – consisting of over 80 participants – new to us and delivered exactly the information and insights we were after, from a much larger sample than the traditional face-to-face focus group scenario.”

“The Myriad team have been amazing and are able to understand and interpret the briefs, and provide robust research.”

“We are extremely satisfied with the service and quality provided by the team on both qualitative and quantitative briefs.”

– David Creak, Managing Director

Story. People. Clients.

Who we are

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