“We recently worked with Myriad to test advertising creative concepts with online focus groups. The online approach – consisting of over 80 participants – was new to us and delivered exactly the information and insights we were after, from a much larger sample than the traditional face-to-face focus group scenario. The approach provided a very cost effective way to engage more respondents to deliver increased confidence in the results. Myriad were responsive, professional and easy to work with. They delivered the results with a comprehensive report, under a very tight timeline. We look forward to working with Myriad again.”
“We are extremely satisfied with the service and quality provided by the team on both qualitative and quantitative briefs.”
“We partnered with Myriad in late 2021 to gain access to a representative sample of energy customers from across the state, so we could engage with them as part of our 2024-2029 revenue reset project. We were planning to conduct a range of face-to-face and online activities, including discussion circles, focus groups and collaborative customer panels.
Lucy was our main contact, and was responsive and practical during all phases of the lifecycle. We were pleased with the quality of the participants provided by Myriad, and satisfied with their associated management (confirming attendance, sending pre-reading and follow-up communications, processing participation payments etc). Many of our engagement activities also took place during COVID restrictions, and Myriad also helped us navigate these challenges with ease.
We look forward to working with Myriad again in the future.”
