We offer a range of proven research methodologies for an effective research strategy, whether for business to business research, community consultation or targeted research of client or customer groups.
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With the largest online panel of registered research participants in Tasmania, representing all demographics and regions of the state, our online survey approach provides accurate, timely, cost effective research outcomes.
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Whether collecting data from the general population or specific target group, our trained interviewers engage with respondents to gather accurate, detailed information via structured questionnaire.
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Face to face interviews are most beneficial for location specific research, with the added benefit of building personal rapport, providing on the ground connection to your target market.
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Conducted either face to face or online, focus group discussions are guided by a qualified researcher to draw out deeper attitudes and opinions about certain products, services or concepts. Participants are drawn from our representative research panel, or client provided lists.
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Conducted by a skilled researcher in a 1:1 setting, in-depth interviews explore perspectives on a particular topic via a semi-structured interview.
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A method used to directly assess the quality of products and services, providing direct customer feedback for a variety of business and consumer situations.
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